1MD

Volkswagen Golf

web / gaming / video

Introducing the new Volkswagen Golf GTI 6.

In 2009, in partnership with Bwat (Cédric Rainotte) we introduced the new Golf GTI as the main villain character of a horror movie. Our trailer for this fictitious film brought together all the clichés of the genre and then raised the bar for our audience. We decided to shoot everything ourselves, without any help of a formal production team, resulting in a truly believable “amateur footage” style. We even employed the most bad-ass actors on the planet for portraying our story’s victims. Yes, they were us!

A fully interactive video trailer.

Everything for this project was built in flash. Through their keyboard, users were able to add crazy FX as they played. Thunderbolts, explosions, blood-curdling screams and a huge number of surprises helped turning this trailer into something completely insane.Shooting it was an incredible adventure with loads of unforgettable moments. You should have seen us running and screaming in the woods. Ridiculous but awesome fun.

From sharing our expertise, to guiding a brand on a creative level, challenging a strategy and reinventing it, revisiting the brandING or prototyping the concept, we don’t just do it all, we kick ass at it!

Creative Side-Kick

“We share our vision and bring the special twist”.

We are the external fresh eye on your brand, project or plan. We dare to challenge the existing strategies. We bring you food for thought and come up with concrete solutions.

Smashing Design

“Our passion for design goes far beyond beautiful imagery.”

We have a purposeful approach to our work that focus on understanding the brands and their needs. We’re obsessed with details that matter and we dare to prototype our ideas and concepts.

Strategic Boost

“We help to define the digital strategy of your brand”.

Along with defining the best way to communicate with your audience, we help you to make the right choices. We share our expertise and we help to put the strategy into practice.

Striking Workshops

“Digital is a mindset. We share our expertise with you”.

We prepare customized workshops fitting your specific objective or needs. When you’re looking for some inspiring and educational entertainment for your team, we make the magic happen.

OFF
Switch to portrait mode to enjoy a better experience